Department of Finance Product Transformation
Telstra Enterprise
June 14, 2024
Department of Finance: Parliamentary Document Management System
The Parliamentary Document Management System (PDMS) provides transformational service delivery arrangement to connect Australian Government agencies and Parliament under the Whole-of-Government (WofG) Parliamentary Workflow Solution (PWS) Program.
Why PDMS Engaged Avoca
Avoca was engaged to help support PDMS transformation, product team design governance, service & experience design, design thinking principles and agile way of working.
To learn more about our services and solutions, visit finance.gov.au
What Avoca did.
● Product Team Resourcing
● To Market Product Strategy
● Full Brand Development
● Product Development & Design
● Service Design, Campaign
● Campaign Development for Traditional & Social.
● Customer Experience Insights
● Experience Product Design
● Service Design Journeys
● Management Consulting
Result/outcome:
Leveraging SD, CX, XD, and ECD Business and Product Research, we were able to identify key buying behaviours and new personas. We were able to design & develop a field service product offering along with a 'go-to market strategy', launching a product in a target demographic which resulted in high absorbtion.